Notes from an Executive Producer:

28 Jul 11 - by - Maria Farrugia

Hooray! After 3 months of hard work, we have finally got the Royal Albert Hall on sale for our second season.

This time we are doing Swan Lake on Ice and it looks set to be a stunning show with some amazing effects lined up.

There is a lot of work to do to get a show on sale.  Ticket prices have to be agreed, the show has to be budgeted to make sure what it costs to put on is less than the revenue you will get from tickets sales.  Then there is marketing collateral to design and copy about the show to write.  Finally, press releases need to be written, websites need to be updated and tickets need to be put onto the ticketing system ready for our audiences to buy.  A lot of work but always rewarding.

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